SUSTAINABILITY

Rooted in tradition, driven by purpose. We’re crafting a brighter future for generations to come.

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CRAFTING A BRIGHTER FUTURE, TOGETHER

We’re proud of our heritage and passionate about protecting our future. Our sustainability strategy, Crafting a Brighter Future, puts people, places and partnerships at the heart of how we do business. With ambitious goals and real action already underway, we’re focused on building a thriving South West for generations to come.

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OUR STRATEGY

Crafting a Brighter Future is our sustainability strategy – designed to help us protect what matters most: our people, our communities and the places we call home. It provides a clear framework for creating long-term positive impact, guiding how we reduce our environmental footprint, support our communities and build a resilient business for future generations.

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CELEBRATING PARTNERSHIPS THAT MATTER

Partnerships power our progress. From local suppliers to pub operators, we know we’re stronger when we work together. We don’t compete on climate – we collaborate for impact. This pillar focuses on building meaningful, lasting relationships that create shared value. Our four Priorities are supply chain management, charitable giving, business partners, and our food and beverage offering.

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CHAMPIONING PEOPLE WITH PASSION

People are at the heart of a sustainable future – from our teams to the guests we serve. Championing People is about creating a fair, inclusive and empowered culture that drives long-term impact. Our four priorities are learning and development, employee engagement, equity, diversity and inclusion, and brand experience – because sustainability starts with people.

We've been recognised at the Green Awards UK

We’re thrilled to that we have been scooped the Excellence in Waste Management award at this year’s Green Awards UK!

The awards celebrate organisations across the country that are leading the way in environmental responsibility and sustainable innovation. Shining a spotlight on businesses, teams and individuals who are making a tangible impact through creative, the Green Awards champion forward-thinking approaches to sustainability and we’re delighted to have been recognised.

IMG Area Manager, Helen Sprason, and Sustainability Manager, Emily Coon, at the Green Awards UK 2025

BE PART OF SOMETHING BIGGER

Whether you’re pulling pints behind the bar, delivering orders to our pubs, crafting bold new beers in the small batch brewery, or leading a team to success – every role plays a vital part in creating something meaningful. Together, we’re not just keeping things running; we’re building a legacy rooted in warmth, quality, and genuine connection. It’s about the moments we create, the standards we set, and the pride we take in being part of something bigger than ourselves.

LATEST NEWS

From fresh beer releases and new pub openings to community stories and inspiration for your next South West adventure – discover the latest from St Austell Brewery on our blog.

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Our Sustainability Journey | St Austell Brewery